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Traffic Generation Tips for Small Business Owners

SEO

SEO

Search Engine Optimization still represents one of the best ways to help people that are looking for what you have find you. Better placement equals more visitors.

Social Media Marketing

Social Media Marketing

The Internet is becoming more and more of a social playground. The ability and ease at which we can connect with others makes social media a must for today\’s businesses.

Mobile Marketing

Mobile Marketing

More people access the Internet via mobile devices than desktop devices on a worldwide average. The makes mobile marketing a must to reach users on their terms.

Internet Marketing Tools

Internet Marketing Tools

Effective Internet Marketing tools not only make your job more efficient, but can also greatly impact the success of your marketing.

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This Website Is For Serious Entrepreneurs and Business People Only

If you are looking for the next get rich quick scheme or not willing to work hard, please leave this site.

However, if you have a website for your business and have been bouncing from tip to trick on how to get more traffic, more visitors to your website, then you are in the right place.  This site is dedicated to helping small business owners get traffic to their websites reliably and consistently so they can grow their businesses.

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Keyword

Keyword

I write content for SEO Salt Lake City. In my line of work sometimes the quality of the content is not as important as the specific key words being present within a specific word count. If you noticed, my first sentence is not technically grammatically correct. I might have said I write content for an SEO company in Salt Lake City for example. But the key words are “SEO Salt Lake City.” As such it is more effective in terms of this article being prioritized in a search engine’s search results should somebody be searching for those key words.

In a sense the rest of the words in this article have little importance. The object here is to attract a person searching for the keywords SEO Salt Lake City. When they search for that keyword, hopefully a link to this article will appear in the search engine results prioritized towards the top of the list. The hope then is that the person will click on the link associated with the keyword. This link will direct them to the website of a business. This is the business that hired the agency that in turn hired me to write the content you are now reading.

It is all a little convoluted but it is evidently an effective system (otherwise my employer would not pay me to do what I do). On some level this could be seen as a deceptive practice because it is not the content of the content that is important even though that is how it might appear to the reader of the content. On the other hand the people searching for the key words in the article are looking for information associated with those key words. In that sense, the content containing the link to the business is providing a service to the web surfer.

Read more

SEO – Content is King

SEO – Content is King

A business in Salt Lake City with a website needs to design its SEO for Salt Lake City.

One of the best ways to optimize content in order to make a website appear relevant to search engines is to make the content actually compelling for readers to read. This sounds like simple advice but it is advice many content creators frequently overlook. More often than not, content is created solely for the purposes of embedding links to other websites. The strategy behind this technique is to lure a person seeking the information the content is presenting itself as providing. Once a person is lured into reading the content the hope is that the reader will then be compelled to click the link to the website embedded in the content thereby increasing the website’s potential traffic. The problem with this method is that the content will often appear contrived and will not read particularly well. This is because by design, the content itself is secondary in priority to the embedded links. However, if the content is not compelling most people will simply stop reading and migrate away to another website.

As such, it is vitally important that the creator of content prioritize making the content actually compelling. Content can be made compelling by providing unique information that cannot be found on other websites or presents information in a way that it has not been presented elsewhere. Research providing data that cannot be found on other websites is another method. Smooth and artful writing is also more compelling than poorly worded content with spelling and grammar mistakes. Making content compelling in this way takes a little more effort but can potentially result in greater traffic.

As I said in the first sentence of this article, businesses in Salt Lake City with websites need to design their SEO for Salt Lake City. The best way to do this is to provide compelling content.

Read more

Five Valuable Online Marketing Tips for Local Businesses

Do you need to increase traffic to your site? Are you wondering how you can better your site’s search results, as well as increase Google’s ranking for your site?  Here are five things to consider when looking at your current online tactics and strategies to see if they are being effective.

Complimenting Content and SEO

It’s important to utilize your online marketing strategies through blog posts, online media, and other web content.  You want to maximize your marketing strategies by creating creative content and increasing its visibility online. In order to assure your SEO and content work in tandem, it’s important to establish a consistent work flow. For example, create content that is influential to your industry and specific audience. Then, you want to distribute it effectively so you can create the results mapped out in your online marketing strategy. After distribution, you want to maximize your efforts. You want your best content to have a lifetime value online and be effective for all online channels.check

In order to really make your online content more effective , make sure all online and creative content teams or individuals, are working together to collaborate. Establish all roles and skills in your marketing team.  It’s important to discover where overlap and cross-training opportunities exist for each member of the team to learn new skills.

Do You Have a Mobile Site?

If you don’t have a mobile site that is reliable and works properly, you need to make this one of you top priorities. The era of mobile devices has in fact surpassed the use of desktop computers and laptops. Most people use their smart phones and tablets to browse online. You will want to incorporate SEO into your mobile site as well as your full site. Be careful in the configuration or your mobile site. Research has found that mobile configuration errors resulted in a significant loss in smartphone traffic. If you haven’t established a mobile site with proper configuration, an SEO company Salt Lake City, will be able to assist you.

Measuring and Recording Your EffortsGA

It doesn’t take much effort to measure your site’s traffic. Google Analytics is easy to install and measures your site’s traffic and organic searches. It’s important to know where your online visitors are coming from and how they are locating your site. If tracking your site’s traffic seems daunting there are online marketing and SEO companies that can focus on simplifying data sources, as well as help you work to uncover the right information via structured data sources. Reporting does not to be difficult and complex, but it does need to be a priority if you want to maximize your SEO and online marketing tactics.

Universal Keywords and Phrases

Just because you think a keyword or phrase should be used in your site and content, doesn’t mean it will be effective. You want to research your key terms.  You may want to ask an online marketing specialist to research possible key words and phrases for you. You want to optimize your search results by focusing on seed terms and narrowing down other possible searches that your direct consumers may be using. It’s important to use these keywords on all your online platforms and sites….yes including your social media sites. Search engines will look for your key words and help to populate useful search results for your visitors and consumers.

Uniform Business Listings

An SEO company or online marketing specialist can help you identify your online listings and citations to make sure they are uniform. Often times business listings are different, which hinders the results a search engine will populate. Even a slight difference in street address or phone number on different citation sites will decrease your search results.

Following these five suggestions will help your site’s search results and ultimately increase your site traffic. If you have creative and authentic content on your site Google will also begin ranking your site higher, which then also helps in your online marketing strategies and searches. Good luck in your new online marketing campaign!content

Read more

Keyword

Keyword

I write content for SEO Salt Lake City. In my line of work sometimes the quality of the content is not as important as the specific key words being present within a specific word count. If you noticed, my first sentence is not technically grammatically correct. I might have said I write content for an SEO company in Salt Lake City for example. But the key words are “SEO Salt Lake City.” As such it is more effective in terms of this article being prioritized in a search engine’s search results should somebody be searching for those key words.

In a sense the rest of the words in this article have little importance. The object here is to attract a person searching for the keywords SEO Salt Lake City. When they search for that keyword, hopefully a link to this article will appear in the search engine results prioritized towards the top of the list. The hope then is that the person will click on the link associated with the keyword. This link will direct them to the website of a business. This is the business that hired the agency that in turn hired me to write the content you are now reading.

It is all a little convoluted but it is evidently an effective system (otherwise my employer would not pay me to do what I do). On some level this could be seen as a deceptive practice because it is not the content of the content that is important even though that is how it might appear to the reader of the content. On the other hand the people searching for the key words in the article are looking for information associated with those key words. In that sense, the content containing the link to the business is providing a service to the web surfer.

Read more

SEO – Content is King

SEO – Content is King

A business in Salt Lake City with a website needs to design its SEO for Salt Lake City.

One of the best ways to optimize content in order to make a website appear relevant to search engines is to make the content actually compelling for readers to read. This sounds like simple advice but it is advice many content creators frequently overlook. More often than not, content is created solely for the purposes of embedding links to other websites. The strategy behind this technique is to lure a person seeking the information the content is presenting itself as providing. Once a person is lured into reading the content the hope is that the reader will then be compelled to click the link to the website embedded in the content thereby increasing the website’s potential traffic. The problem with this method is that the content will often appear contrived and will not read particularly well. This is because by design, the content itself is secondary in priority to the embedded links. However, if the content is not compelling most people will simply stop reading and migrate away to another website.

As such, it is vitally important that the creator of content prioritize making the content actually compelling. Content can be made compelling by providing unique information that cannot be found on other websites or presents information in a way that it has not been presented elsewhere. Research providing data that cannot be found on other websites is another method. Smooth and artful writing is also more compelling than poorly worded content with spelling and grammar mistakes. Making content compelling in this way takes a little more effort but can potentially result in greater traffic.

As I said in the first sentence of this article, businesses in Salt Lake City with websites need to design their SEO for Salt Lake City. The best way to do this is to provide compelling content.

Read more

Five Valuable Online Marketing Tips for Local Businesses

Do you need to increase traffic to your site? Are you wondering how you can better your site’s search results, as well as increase Google’s ranking for your site?  Here are five things to consider when looking at your current online tactics and strategies to see if they are being effective.

Complimenting Content and SEO

It’s important to utilize your online marketing strategies through blog posts, online media, and other web content.  You want to maximize your marketing strategies by creating creative content and increasing its visibility online. In order to assure your SEO and content work in tandem, it’s important to establish a consistent work flow. For example, create content that is influential to your industry and specific audience. Then, you want to distribute it effectively so you can create the results mapped out in your online marketing strategy. After distribution, you want to maximize your efforts. You want your best content to have a lifetime value online and be effective for all online channels.check

In order to really make your online content more effective , make sure all online and creative content teams or individuals, are working together to collaborate. Establish all roles and skills in your marketing team.  It’s important to discover where overlap and cross-training opportunities exist for each member of the team to learn new skills.

Do You Have a Mobile Site?

If you don’t have a mobile site that is reliable and works properly, you need to make this one of you top priorities. The era of mobile devices has in fact surpassed the use of desktop computers and laptops. Most people use their smart phones and tablets to browse online. You will want to incorporate SEO into your mobile site as well as your full site. Be careful in the configuration or your mobile site. Research has found that mobile configuration errors resulted in a significant loss in smartphone traffic. If you haven’t established a mobile site with proper configuration, an SEO company Salt Lake City, will be able to assist you.

Measuring and Recording Your EffortsGA

It doesn’t take much effort to measure your site’s traffic. Google Analytics is easy to install and measures your site’s traffic and organic searches. It’s important to know where your online visitors are coming from and how they are locating your site. If tracking your site’s traffic seems daunting there are online marketing and SEO companies that can focus on simplifying data sources, as well as help you work to uncover the right information via structured data sources. Reporting does not to be difficult and complex, but it does need to be a priority if you want to maximize your SEO and online marketing tactics.

Universal Keywords and Phrases

Just because you think a keyword or phrase should be used in your site and content, doesn’t mean it will be effective. You want to research your key terms.  You may want to ask an online marketing specialist to research possible key words and phrases for you. You want to optimize your search results by focusing on seed terms and narrowing down other possible searches that your direct consumers may be using. It’s important to use these keywords on all your online platforms and sites….yes including your social media sites. Search engines will look for your key words and help to populate useful search results for your visitors and consumers.

Uniform Business Listings

An SEO company or online marketing specialist can help you identify your online listings and citations to make sure they are uniform. Often times business listings are different, which hinders the results a search engine will populate. Even a slight difference in street address or phone number on different citation sites will decrease your search results.

Following these five suggestions will help your site’s search results and ultimately increase your site traffic. If you have creative and authentic content on your site Google will also begin ranking your site higher, which then also helps in your online marketing strategies and searches. Good luck in your new online marketing campaign!content

Read more